Mindset

What is the ultimate goal of marketing? (No cheating by looking at … well, the title of this article.) A lot of people don’t understand marketing as a discipline, service, or career. One of the reasons the definition is so nebulous is because people don’t understand what the ultimate goal of marketing even is. So […]

In real estate, there is only a tiny difference between those who can and those who do.  Which do you want to be? Which do you think you are? Are you working harder, or are you working smarter? Tristan said about his discovery process – watch until 3:00 and then come on back here. We’ll […]

A real estate agent has to wear many hats, depending on how much work you do on your own and how much you do with a team. Whether you’re new to this career or you’ve been doing it for a while, some agents are naturally better at certain aspects of the jobs than others. One […]

21 BATTLE TACTICS FOR YOUR BUSINESS. War is a part of life and a natural precursor to peace. Society has to be reminded from time to time of the costs of war to truly cherish peace. Almost every war throughout history has been fought over real estate. It is often fought when an egoic King […]

We all know the kind of realtor or client who is just a jerk. No matter what you do or how professional you are, they just always find something wrong with the world. I had to learn the hard truth that there are people in this world that you just cannot please.  You will not […]

Earlier this year I sat down to create some leadership principles that I run my business and life with. I’m sharing them with you to inspire you to take time to reflect on what your principles are. We all have them internalized, now it’s time to write them down. Just in case you don’t notice, […]

I am sitting here reflecting, pondering the future of the industry and simply being grateful for all it has provided me. I mean it does not take a brain surgeon to know that we will see a downward trend at some point. Seems to happen every 10-15 years. 80’s, 90’s, 20’s. I was at KW […]

Yes, these are a little long, but worth the 3 minutes on the toilet to read. Click the save button and read it later and often. Let’s talk about Goals and Self Discipline. Let’s bring to the front of our minds the: 5 Pillars of Goals. Self – Most important thing for yourself to accomplish. […]

In Miami, everyone and their cousin has a real estate license. Even the Uber Driver has one. So how do you differentiate yourself from the rest? What has always helped me in being the realtor of choice for my clients was that I built deep relationships with all of them. I  am always there for […]