Down a dark lane, in a forgotten corner of town, surrounded by overgrown trees, you will find an old mansion. It’s not as grand as it once was, merely a shadow of its former self. Occasionally, you will see the lights in the windows or a shadow skirting past the front door. No one is […]...
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One of the more frustrating things that real estate agents face is the homeowner that isn’t fully committed to listing their house. Maybe they aren’t sure if it’s the right time to list their home, or maybe th...
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For 70 percent of real estate agents, the aim of creating an Instagram page is to create brand awareness. Whether this is your goal or not, we all desire the same thing: more sales. Luckily, there is a science behin...
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The nature of real estate can sometimes feel like “feast or famine”, particularly during this COVID pandemic when many homeowners are hesitant to list their homes, and buyers are hesitant to look. So, how do we ...
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Real Estate agents are often thought of as “Salespeople” but that term isn’t my favorite because the role is more like “consulting” or “Coaching.” We guide people into making a decision, rather than ...
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In a recent coaching call with our Power Agents®, we talked about effectively listing FSBOs, using tools to get necessary price reductions, how to create your listing conversation book, and using the current market stats to help sellers better understand how important it is to get ahead of the market. Our coaching calls are literally a […]...
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What’s on your real estate website? In most cases, agents or brokers will have listings, contact information, testimonials, and maybe some blog articles about how the process of buying a home or selling a home will work and what they can expect from you. Content marketing, of course, comes to some real estate professionals easier […]...
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