THE LCA BLOG

Listing inventory is at an all time low. Even with rising interest rates demand is outstripping supply. As a result many home sellers are afraid of listing their home and ending up homeless. So they are starting their journey with a home search. That’s why buyer ads are turning into a great way to find […]

In order to be successful in real estate, you need to be able to convert leads into clients. But what do you need to do to make this happen? In this blog post, we’ll take a look inside the mind of a lead conversion expert and see what they think is important when it comes […]

When agents are asked about goals for the new year the answer is often, “… to grow my business” The challenge for most is identifying the source of this growth. The truth is the opportunity lies right in their hands – or if we’re getting technical – sphere of influence (SOI). Stuart Sim, Vice President, […]

Real estate brokers do more than buy and sell a property. The modern profession entails a wide range of responsibilities and abilities. And multitasking is part of it in order to sustain performance and profitability. As a result, a CRM is a must-have for real estate professionals who want to stay ahead of the competition. […]

We work too much! With the countless advancements we’ve seen in productivity (up 299% from 1950-2018) you’d think we would work LESS now than folks did 70 years ago. That’s not the case. Many of us work the same if not MORE than the average person in 1950! If our efforts are 3X as productive, […]

One of the most frequently asked questions at LCA is, “How much time should real estate agents spend on lead generation every day?” It is recommended by many successful real estate agents and some of the top real estate coaches that three hours of lead generation per day is what is needed for a six-figure […]

Terrible real estate photos are the biggest turn-off when looking at potential future homes or rentals. Capturing beautiful, clean pictures is key to getting buyers and renters interested. By using the right tools, lighting the space well, and staging the scene, great real estate photography is easy! 1. The Basics While there are many nuanced […]

Ylopo is once again changing the game of real estate digital marketing with a new tool built to generate high-quality buyer and seller leads. These opportunities are “intelligently captured” with dynamically changing lead registration questions which in turn provide agents with a lot more information about the leads including who needs to sell before they […]

The variety of techniques to follow up with real estate leads has risen dramatically in the last decade. Not to mention, the increase of real estate lead generating prospects has added new unexpected turns to some of the old unresolved lead follow-up concerns. You have a new prospect or client to contact, so you look […]