Social Media

Real estate agents have long relied on traditional marketing techniques such as flyers, billboards, and mailers to attract potential clients. While these methods can be effective, they often come with a hefty price tag and don’t always reach the intended audience. In today’s digital age, Facebook Ads have emerged as a cost-effective and highly targeted […]

In our very special two-part episode of our podcast: Keeping It Real, we sit down with Theresa Bastian in person at Pouch 6 Studios in Austin. Theresa is an Austin-based broker and Certified Divorce Real Estate Expert (CDRE) with extensive experience selling, marketing, and pricing properties. In Part One, Theresa talks to us about her […]

In the latest episode of our podcast: Keeping It Real, we discuss how you can leverage video in real estate with real estate tech ninja Sascha Chatman. Sascha is crushing it with videos. He does everything from using them for lead follow-up to social media posts to running a successful YouTube channel! In this episode, […]

Advertising on Facebook can be an extremely effective way for realtors to reach new customers and grow their businesses. With over 3 billion monthly active users, Facebook still has a vast reach that can help realtors connect with a more targeted audience in 2023. According to Fit Small Business: However, to see success with Facebook […]

If you’re in the business of real estate, then you know that generating leads is essential to your success. And while there are several tried-and-true methods for generating leads offline, you need to leverage social media if you want to stay ahead of the curve. When used correctly, social media can be an extremely effective […]

Real estate has always been a relationship-driven business. Agents rely on their personal brand and local reputation to generate leads and drive deals. However, the rise of social media has changed how people view professionals in this industry. Homeowners now research potential contacts before reaching out. As a result, agents must adapt their strategy to […]

A social media manager can be a valuable member of your company. Having that person on your team can help you in various ways, including freeing up your valuable time as a team leader and increasing your company’s online presence. Here are six reasons why you should hire a professional social media manager for your […]

If you aren’t talking about things I care about I won’t hear you! We see so much nonsense all day from billboards to social media that you have to speak directly to my interests or pain points to get my attention! For example, a post about how to sell my house won’t get my attention. […]

Perhaps you’ve heard the news on the street? Tristan Ahumada, Nick Baldwin, and the rest of the team have done it again! They’ve turned their immensely popular Lab Coat Agents – Facebook’s largest private real estate community – into an app. It’s called the LCA Premium App, and here’s everything you need to know about […]