Prospecting
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Nov 03, 2026
by - LabCoat Agents
Slow Market, Growing Business: What Agents in the Worst Markets Do Differently
In 2021, 6 million homes sold with rates near 3%, and agents were still quitting. In 2023, with rates climbing toward 8%, some had their best year ever. If the market isn’t what separates the winners, what is? The answer involves a database, a single offer, and a few motivated sellers in one of the toughest markets in the country.