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Chase Whitney is the team lead for First Team Real Estate in Orange Country California. Honest, humble and a genuinely great human, he’s won the respect of many in the real estate industry. If there’s one thing we’ve learned from helping thousands of agents grow their business… it’s this. Everything is downstream from lead generation. […]


“Before working with RealSynch, it felt like I was juggling a moving ball of yarn—always making decisions months too late. Now, with real-time dashboards and analytics, I have total clarity into my team’s performance. I can spot issues early, coach more effectively, and lead with real-time data instead of reacting to problems after the fact. It’s been a true game-changer for growing our business.”


In a world obsessed with digital ads and algorithms, today’s postcards have quietly become one of real estate’s smartest marketing tools — personalized, trackable, and automated. Here’s how direct mail evolved into data-driven technology that rivals online advertising.


By Matt Bonelli, Founder of Prosecco & Post In the noise of emails, texts and digital ads, sending a well-designed postcard to your sphere of influence (SOI) still stands out. For real-estate professionals, staying connected to people who already know you — clients, referral sources, vendors, friends — is one of the most powerful ways […]


1) For Teams of 20+ Agents | $200M+ Production Managing a high-performing real estate team of 20+ agents generating $200M+ in annual production is no small feat. With numbers like these, sales managers often focus on hitting production goals, pipeline management, and market share—but sometimes they overlook the foundational element that drives consistent performance: call […]


Zombie properties are homes that are in pre-foreclosure, but are also already vacant. Typically, the owner has abandoned the property, believing foreclosure is imminent or already complete, even though they’re still the legal owner.


As the way consumers search for homes continues to evolve, real estate professionals must adapt to new discovery channels—especially AI. Tools like ChatGPT, Google Gemini, and Perplexity are quickly becoming go-to assistants for buyers and sellers asking everything from “Should I buy a house in Denver in 2025?” to “What’s my home worth in today’s […]

