Lead Generation
Topics
Do you keep hearing about real estate video marketing, but feel stuck trying to figure out where to start? Everyone keeps telling you it’s so important for your real estate business, but no one is telling you how and why it really works. If you’re completely lost and confused, you’re not alone: realtors aren’t traditionally […]
The average American sees anywhere from 4,000-10,000 advertisements per day (1). While our senses are bombarded with over 11 million bits of data every second, we can only expect an average person’s working memory to retain 40 bits (2). To be blunt, this means that most marketing strategies are dead in the water based on […]
What’s holding you back from the success and financial security that you’ve been dreaming of? Is it competing agents? Is it the changing market? No, more likely than not, the only thing holding you back from a highly successful real estate career is you. It’s not that you aren’t working hard enough, or even that […]
I began my real estate career September of 2006 – I joined a small team of 2 other agents and it was literally the “land of milk and honey” in our market area of Northern NJ. Roberta. My then Team Lead (now my Business Partner) used to say that she would sit at her desk […]
Oftentimes the Listing Agents that I coach in my free Mentorship Masters Program come to me because they want to master the art of overcoming objections. After listing more than 1000 houses during my first ten years in real estate, I have seen just about every objection you can imagine. I absolutely LOVE objections because […]
Before I give away the goods, I’ll need you to take a moment to walk in my shoes. When I was eighteen, I decided to get my Colorado real estate license. This was no easy decision for me as I was running a division of one of my families general contracting companies in Colorado Springs […]
Real estate agents – or any business owner for that matter – are always looking for new ways to bring in leads. One of the best ways to do this is by creating a newsletter that interested clients can sign up for. A newsletter is a great outbound marketing technique that, if done right, can […]
Cold calling is tough, generally unenjoyable, and, if we are being honest, pretty scary. This is especially true for people who don’t enjoy selling on the phone, but even true for good sales people who spend a lot of time on the phone every day. This is because talking on the phone to unsuspecting strangers […]
In a generation that is consumed with digital advancements, undoubtedly this has shifted how the real estate agent works their marketing into the equation. There are so many options, so many promises made, so much money spent, so much time invested ($), so many things to implement… Are you often left wondering what direction to go? Lead generation […]