Helping Real Estate Professionals Win

One of the biggest job requirements you have as a real estate agent is to show homes to your buyers. This can be a great opportunity to build a strong relationship with your client, and demonstrate to them that you have their best interests at heart. Generally, clients want to see a couple of homes […]

WHAT’S THE SHIFT? SHIFT.  This is the word on every agent’s lips right now.  Whether or not, you believe there is a shift a-comin’ there is at least no doubt that we experience shifts in our business as Real Estate Professionals. This season gives me an opportunity to examine the word “shift” and think about how to react in […]

There’s no question that there has been a multitude of pessimistic – yet, realistic – projections going on about the near-future of the housing market. Bubbles are supposedly on the verge of bursting in many cities not just in the United States, but in other markets around the world. Many sources think they know the […]

We will jump into pay structures, but first What Are Inside Sales Agents (for those who don’t know)?  Inside sales agents are the backbone of a successful real estate business. The vast majority of real estate transactions begin on the phone. This means that all the effort and skill that goes into nailing those listing appointments, finding properties for […]

As an agent, you know that there is nothing that’s more irritating than a potential buyer that can’t look past the decade-old furniture or the ancient wallpaper in the kitchen. Where an agent is just eager to make a sale, a potential buyer is seeing the place as their future home. And, sometimes, it’s hard for a […]

Let’s face it, you’re busy. Between running your business, handling the needs of your clients, and taking care of your home and family—supermom & superdad real estate agents often feel like they are going in fifty directions at once. No matter what our super powers are, until they invent a cloning machine, you can only ever be […]

If your real estate market area is similar to ours here in northern New Jersey, you are, of course, suffering from “lack-of-inventory-syndrome.” Symptoms include:    restless client feeling  constant state of repetitive MLS searching   phantom house – a feeling like the house you want is right there but when you look…(nothing)  Okay, so you know that I am […]

Real estate agents travel all the time for their jobs. Within their market area, agents spend many hours of the day travelling from house to house, city to city, and county to county meeting with clients, showing houses to potential buyers, and attending closings. But real estate agents can benefit from travelling outside of their […]

Sky falling?  World ending?  Home prices dropping?  Interest rates rising?  Buyer leads dry up?  Let me cut to the chase. I was an agent in 2008 when the market crashed. I made $3,000 that year. Racked up over $50,000 in credit card debt and hustled to find part time work to make ends meet.  The last market crash […]