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Would you buy a home if you knew that it was in a flood zone, an area that’s prone to devastating earthquakes, or right in the path of the annual hurricane? Probably not. But, if you were interested in buying a home in one of these areas, you’d at least expect to pay an extremely […]


Having an appraisal of a home done is absolutely necessary in order to determine the value of the property. Lenders need to be sure that the amount of money requested by the borrower in a form of a mortgage is in line with the property they plan on purchasing. Without an appraisal, it’s very difficult for […]


Understanding the true cost of homeownership is critical for individuals looking to purchase a home. Perceptions of housing prices vary widely across the United States. They are influenced by local economies, market conditions, and individual financial circumstances. For many, the dream of owning a home is a significant financial goal. However, with a constantly shifting […]


The 44 point real estate listing presentation checklist is not only important, it is critical to YOUR success! This checklist gives you everything you need all in one place, so you are ready for the listing appointment in under 15 minutes. It also gives your staff the information they need to complete their job, easily […]


Do you ever wonder how the SuperProducers got to be so successful? Do you wonder how you can make your own business flourish? The quick answer is Rituals! Here are 4 easy rituals that will easily jumpstart your production: Step One: Before you leave the office, take 15-30 minutes to get set up for the […]


During a buyer’s market, having a little something extra to offer potential buyer clients can make all the difference. Even now, as most buyer’s agents find themselves in a strong seller’s market, getting good buyers isn’t always easy. The competition in this industry is as fierce as ever, and the rising popularity of discount brokerages […]


If you live and work in the United States, then you already know what a melting pot it can be. People from all different cultural, ethnic, religious, and socioeconomic backgrounds help to make this country what it is. That being said, as a real estate broker, you’ve probably noticed that some neighborhoods are certainly less diverse […]


For the past several years, there has been a lot of discussion about the merits of coaching and whether or not you should have a coach. I think the number one question that everybody needs to ask themselves is, “What am I looking for in my coach?” The reason this question is so important is […]


Realtors have a hard job to do and they are always trying to find more efficient ways to bring in leads. Unfortunately, what may seem like an excellent strategy from the agent’s point of view, may backfire with customers who prefer to be approached in a very specific way. These days, it seems that real […]