Real Estate Business

A well-marketed client appreciation event is a great way to engage with your clients not only during the event, but before and after! When done properly, client events can be a great strategy in building your referral pipeline for years to come! These events are extremely important because they provide you with an opportunity to […]

For many, many years, most Americans only had one goal in mind — and that was to have a good career, a happy marriage, kids, and a beautiful home in the suburbs. In those years, most people who worked hard enough were able to achieve that, and at a fairly reasonable price. Fast forward a […]

The difference is in the offer and the representation, not the type of loan.   No one wants to see you wrinkle up your nose or listen to you talk about how bad you feel, how hard you fought, or how it “just isn’t the market for a VA Loan.” That’s lazy representation! You want the truth? […]

Today it’s possible for people to find a plethora of events that satisfy their interests, in towns and cities all around the world. No matter what you’re looking to get out of a live event, many people usually walk away having had the event exceed their initial expectations. Attending a live event can be somewhat intimidating for […]

Are you a new real estate agent, eager to earn some huge commissions so that you can start living the high life? I hate to break it to you, but chances are that’s not going to happen.  Here’s what’s more likely: you’ll fail, give up, and leave the industry for good.  I don’t mean to discourage you, but the statistics just aren’t in your […]

Do otherwise sane people you know and love turn into Reagan, the little girl from The Exorcist, when it comes time to sell their house? Do you wonder, “Did I say something that set them off?” Or in extreme cases, “Is Mercury in retrograde again” because all of your clients are acting unrealistic at the same time? As a new […]

For some real estate brokers, “Zillow” may be a word that’s banned from the home and office. It’s kind of like the “Voldemort” of the business…you just don’t speak its name if you don’t want to make people uncomfortable. On the other hand, those who can come to terms with it and just accept Zillow […]

Whether you are a team leader, or team member, working in or on a team is important to compete in the current marketplace, and will become more important every year! What do I mean when I say “team?” Obviously, there is the “casual” team of a partnership, and it is the weakest form of business. […]

Are you currently implementing real estate systems in your business?  If you’re not 100% sure, then the answer is no. Real estate systems are the result of conscientious decision-making and deliberate action. They don’t happen by accident.   What exactly are real estate systems?  Simply put, real estate systems are your strategically planned business procedures. They […]