Real Estate Business

According to recent reports, millennials are packing it up and gradually leaving cities like New York and San Francisco to move to the very areas that their parents and the media have warned them about — “The Rust Belt.” The term “Rust Belt” is a name given to large cities in the Midwest which are surrounding […]

Written by James Wong, Creator of LCA Marketing Center As a real estate agent, you have a lot on your plate. Building your brand is probably on the back burner for you, but if you want to build your business, it all starts with your brand. What’s your brand? It’s what sets you apart from […]

Summer brought out new kinds of buyers… did you take note? August traditionally demarcates the end of the summer season in real estate – it has usually been a quieter month – parents are busy buying last minute fall school supplies and trying to fit one last beach trip in at the shore before the Labor […]

Those involved in real estate, whether they be agents, realtors, investors, renters, commercial property owners, homeowners or soon-to-be homeowners, are probably familiar with a number of different well-known facts about the industry. Facts about the housing market, statistics about home-ownership, or real estate laws are more or less common knowledge among members of the industry. […]

Curious to find out what makes real estate brokerages tick? The 2018 Real Estate Brokerage Industry Insight Report, published in August, reveals surprising statistics. For example, how many broker/owners are still involved in daily production? How many agents do most brokerages have employed? Are agents provided leads from their office? What are the biggest challenges faced by the companies? And the […]

Being a real estate agent is a tough enough job on its own, yet dealing with wishy-washy clients can make the job even more difficult. As a real estate agent, you are held up to some degree of a moral compass. After all, people are coming to you to help them manage what, for many people, is a very critical […]

Closing is the make-or-break moment in real estate. Unfortunately, the job doesn’t just entail helping a seller sell and a buyer buy. Far from it. In fact, in 2007, Pat Vredevoogd-Combs, past president of the National Association of REALTORS™, testified before the House Financial Services Committee on Housing. As part of her testimony, she submitted […]

Too much of anything can be a bad thing (unless we’re talking about cookies, because clearly there is never a downside to a mouthful of deliciousness). As the ease and accessibility of the internet has given way to a flood of information, this notion has never been more true. Sometimes it creates a false sense […]

Unlike other jobs, real estate agents have the ability to take their work on the go, which is both a blessing and a curse. By being constantly on the move, you need things to keep you going — both mentally and physically. You also need to make sure that everything you might need in a […]