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In our previous article, we discussed the paradigm shift that’s coming for the real estate industry and how this shift will require an evolution of services for what we call, the New Real Estate Professional. In our follow-up article, we discuss the role of this New Real Estate Professional and how a “Menu of Services” can help agents define that […]


If you are like me, you are getting pretty tired of hearing the word “SHIFT” whispered every day at the office copy machine…or listening to fellow colleagues lamenting the lack of inventory by the coffee maker… or just picking up Gary Keller’s SHIFT and re-reading the table of contents every morning (yes, I do this) to […]


The holidays are just around the corner, and for some people, they are already here! Though today most people get their shopping done sooner than later, others aren’t so much in a rush. If you’ve already prioritized your close friends and family, but you want to do something nice for all the other agents and/or Realtors […]


Over the last year or so, there has been a lot of back and forth discussion about the state of the housing market. While many people are predicting an inevitable crash due to the housing bubble in many cities across the country, experts are saying that the numbers aren’t as bad as they seem. As […]


When a family goes on the hunt for their first home, it’s usually the stereotypical suburban dream-home, designed as a single-family property. While younger families are certainly becoming more open-minded in terms of what defines a “home,” there’s still something about the single-family home experience that is ingrained in our culture. However, as of late, that’s beginning […]


I founded my team in 2016 after twelve years in real estate. With two kids, eighteen & six, both on the autism spectrum, the busier I got in real estate the more I resented my husband’s J-O-B. His schedule was inflexible, he needed thirty days’ notice to get a day off, and any kid-related emergency landed […]


It is an odd saying that you’re “holding a wolf by the ears,” but auribus teneo lupum—a Latin term taken from a work by the Roman playwright Terence—was a popular proverb in Ancient times. Like “to hold a tiger by the tail,” it describes an unsustainable situation and one in which both doing nothing and […]


We hear it every day, in general terms, that the real estate industry is changing, but what does that mean if you list and sell homes for a living? How Will You be Impacted? How will the envisioned change affect you, and how do you prepare for what will be more than change, but a […]


Don’t you just hate it when you can hear your Mom in your inner voice saying, “Don’t forget to write your thank you notes.” My Mom has been dead for 17 years and it’s as if she never left the planet for all the “do this” and “don’t do that’s” that still go on in my 60-year-old head. Thank you notes are some of those […]