Technology

The most successful agents have a natural talent for building and sustaining meaningful client relationships.  In today’s fiercely competitive market however, modern agents also understand the critical role of technology in augmenting inherent talent and automating key processes to drive greater business results, faster.  Armed with the right tools, agents today have experienced firsthand how […]

Showingly’s come out of the Dark Ages  Showingly’s powerful tools are a one stop shop for home buyers/sellers and agents, allowing you to streamline your showing process and provide your clients everything they need right from their phone. Showingly’s features bring innovation where it is needed, letting you customize the experience and control information safely […]

As a real estate agent, it’s important to have a strong online presence. In addition to having a well-designed website, it’s also important to have a robust social media strategy. However, one of the most important tools in your digital arsenal is your smartphone. These days, there are literally thousands of real estate apps available […]

Think of all the mundane, repetitive, manual tasks you undertake to connect with prospects and convert them into clients. Now, imagine you have a platform that intelligently automates those tasks and serves as a conversion engine for your brokerage. That’s exactly what the right CRM can do for your business — if your agents use […]

“I believe in working smarter, not harder. I think the old way of doing real estate is dead; it died a long time ago. There’s a new better way to do business.” Those are the words from Tommy Mutchler, also known as the “The Lazy Agent” on Youtube. But Tommy’s goal has less to do […]

The national real estate market is experiencing an unprecedented boom. Ask any agent or broker and they’ll tell you – it’s never been more competitive. Inventory is incredibly low as the number of available listings was 23% lower at the end of 2021 compared to 2020, and 42% lower compared to 2019. That’s further compounded […]

In a move that caught the attention of the entire internet, Facebook founder Mark Zuckerberg made this video announcement about Meta last October. Since then, speculation abounded about what this could mean for Facebook users and the social media scene more broadly. Meta calls itself “the next evolution of social connection”—so what, exactly, is changing? […]

In our latest webinar with LCA, we welcomed Robert Lucido Jr., chief strategy officer with Lucido Global, one of the top producing KW Teams, to discuss real estate trends for 2022. His advice?  Focus on tech and teams. Admittedly an advocate for the growing team model, Robert highlights the increasing importance of this approach as […]

Though often used interchangeably, Virtual Tours and 3D Tours are uniquely different. Virtual Tours began in 1999 – customers click hotspots on a 2D floorplan to view a 360-degree panorama image. 3D Tours were first released in 2012 – customers interact with a fully rendered 3D model to move throughout the property. 3D Tours give […]