Real Estate Business

The concept of “shift-proofing” your business is not unique to real estate – I think anyone who is a small business owner looks to diversify in a market where the ground beneath you isn’t as solid as you once remember.  Agents across the country are gathering in early morning masterminds, trying to pinpoint and share […]

Hiring new people is scary. So much so, that business owners and team leaders are often deterred from hiring, even when doing so would help their business grow. This is especially true when it comes to real estate companies or teams hiring inside sales agents (ISAs). 1. Real Estate Is a Tough Industry Real estate […]

Most of us know that success isn’t money, but most of us don’t act like we know. Most of us put our job before our family and sometimes we even put work before bettering ourselves. We live our lives acting like our Job Defines Who We Are! Success isn’t about MONEY! Wealth isn’t the same […]

In our previous article, we discussed the paradigm shift that’s coming for the real estate industry and how this shift will require an evolution of services for what we call, the New Real Estate Professional. In our follow-up article, we discuss the role of this New Real Estate Professional and how a “Menu of Services” can help agents define that […]

If you are like me, you are getting pretty tired of hearing the word “SHIFT” whispered every day at the office copy machine…or listening to fellow colleagues lamenting the lack of inventory by the coffee maker… or just picking up Gary Keller’s SHIFT and re-reading the table of contents every morning (yes, I do this) to […]

The holidays are just around the corner, and for some people, they are already here! Though today most people get their shopping done sooner than later, others aren’t so much in a rush. If you’ve already prioritized your close friends and family, but you want to do something nice for all the other agents and/or Realtors […]

Over the last year or so, there has been a lot of back and forth discussion about the state of the housing market. While many people are predicting an inevitable crash due to the housing bubble in many cities across the country, experts are saying that the numbers aren’t as bad as they seem. As […]

When a family goes on the hunt for their first home, it’s usually the stereotypical suburban dream-home, designed as a single-family property. While younger families are certainly becoming more open-minded in terms of what defines a “home,” there’s still something about the single-family home experience that is ingrained in our culture. However, as of late, that’s beginning […]

I founded my team in 2016 after twelve years in real estate. With two kids, eighteen & six, both on the autism spectrum, the busier I got in real estate the more I resented my husband’s J-O-B. His schedule was inflexible, he needed thirty days’ notice to get a day off, and any kid-related emergency landed […]