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Zombie properties are homes that are in pre-foreclosure, but are also already vacant. Typically, the owner has abandoned the property, believing foreclosure is imminent or already complete, even though they’re still the legal owner.
Cash buyers are not only good leads—they can be some of the best leads. They tend to close faster, are less risky, and are often repeat buyers. Agents who build strong relationships with them can enjoy steady deal flow and smoother transactions. Read on to learn what a cash buyer is, why they make great […]
As the way consumers search for homes continues to evolve, real estate professionals must adapt to new discovery channels—especially AI. Tools like ChatGPT, Google Gemini, and Perplexity are quickly becoming go-to assistants for buyers and sellers asking everything from “Should I buy a house in Denver in 2025?” to “What’s my home worth in today’s […]
new national standards changed the way agents handle buyer agreements—now, they’re required before property showings. While this might feel like an added hurdle, it’s an opportunity: your first buyer meeting can become a powerful relationship-builder that sets you apart from the competition.
In an industry where relationships drive results, one forward-thinking real estate agency turned to personalized mail to strengthen their local presence and win more listings. The results speak for themselves: $512,000 in commissions generated from a $14,000 investment, delivering a remarkable 3600% ROI. The Challenge Like many agencies, this team of three agents recognised that […]
Real estate agents operate in a highly competitive and fast-paced industry. Managing client relationships, property listings, paperwork, and constant client inquiries can become overwhelming—especially without efficient systems in place. That’s why more and more real estate professionals are turning to virtual assistants (VAs) to help streamline their business operations and day-to-day workflows. With the right […]
In real estate, the closing gift represents more than just a token of appreciation—it’s a strategic marketing opportunity that can strengthen client relationships, generate referrals, and distinguish your brand in a competitive market. As we approach 2025, innovative closing gift ideas are helping top-producing agents extend their client relationships beyond the transaction and build their […]
The real estate industry is dynamic, fast-paced, and incredibly demanding. Between closing deals, showing properties, and staying ahead of the real estate market, it’s easy for your workload to pile up. If you’re a real estate professional feeling buried under daily tasks, you’re not alone—and hiring a virtual assistant might be the game-changing move your […]