Jun 20, 2018 by - Hana LaRock

7 Absolute Benefits of Attending a Live Event

Today it’s possible for people to find a plethora of events that satisfy their interests, in towns and cities all around the world. No matter what you’re looking to get out of a live event, many people usually walk away having had the event exceed their initial expectations. Attending a live event can be somewhat intimidating for someone who hasn’t gone to one before, as there’s typically a lot going on, with many people that you don’t know, in a very limited space. Any time a person is required to step out of their comfort zone (even if that’s just buying the ticket), can be a rather overwhelming feeling. But, those brave enough to do so will find that there’s so much to gain.  

1) You’ll Network Beyond Your Wildest Dreams

The main reason people choose to attend live events, even if they’re a bit nervous, is because of the incredible networking opportunities. When you’re staying in a place with hundreds, or even thousands of other people who are in the same field as you or share the same interests, there’s no telling what kind of work connections you can make. A live event is a chance to meet people who are in the same profession, but may be bringing something completely different to the table than you. Likewise, you may have something incredibly valuable to offer someone else. The more networking you can do, the more resources you’ll have long-term. 

2) You’ll Make Meaningful Connections

Networking on a professional level is one thing, but attending a live event provides participants with the unique opportunity to make connections on a personal level as well — and meaningful connections at that. Typically, it’s easier to make friends or acquaintances with people that think like you. And there’s no better place to establish bonds and relationships with other adults than at a live event. Making friends in your industry is not only good for you on an emotional level, but it strengthens your presence as a reliable individual all around. And, as we all know, it’s always good to have friends in certain places. 

3) You’ll Learn Something Brand New

A live event is ultimately a chance to learn something brand new. A new technique to grow your business, a strategy to spend less time at the office, or a method of making more sales with way less initial investment. Whatever it may be, there should be at least one piece of information that you’ll know after the event that you didn’t know before, and if you can apply just that one thing to your life or your business, then it will have been worth it. 

4) You Can Get Inspired

A live event is not only a place to learn something new; that’s pretty much a given. It’s also a place to get inspired, sometimes by something that you didn’t even realize could inspire you. For instance, you may admire the way a speaker carries himself or herself on stage, and consider bringing that style to your own business. Or, you may like the way that the organizers set up their smaller group events, and decide to take that idea back home. 

5) You’ll Be Taught How to Utilize Every Tool Available

Most people who attend a live event are already doing well. After all, the fact that you decided to take part in something that’s out of your regular routine demonstrates that you’re constantly on the lookout for ways to improve yourself. It means that you already have certain tools at your disposal, but you may not have all the information available to be able to use those tools to their full potential. A live event can introduce you to new technology, new approaches, and overall new strategies that can be utilized to grow your business. For instance, perhaps you already have a Facebook page and it’s doing well, but you know you could be doing more. A live event can expose you to those techniques. 

6) You Can Do Some Self-Reflection

Attending a live event where you’re surrounded by like-minded people provides attendees with a chance to do some self-reflection, even though you’re not really alone. While it’s never a good idea to essentially compare yourself to others, it’s a way to find some constructive criticism to assign to yourself. Perhaps you really admire what someone else is doing and want to replicate that in your own business. Now, you can set a new bar for your company. 

7) It’s an Investment for the Future

These days, a ticket to a live event is certainly not cheap. This is one of the biggest things holding people back from attending something that can really be beneficial to them. At the end of the day, you have to be the one to decide whether or not the investment is worth it — but, we’re sure that you’ll find out pretty quickly that it is.


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