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— by David Serpa

10 Rules to help 100 percent of your team make $100,000 in a year

It’s one thing to call yourself a “team leader” and it is quite another to understand where it is you are leading your team. It’s sexy to say, “I have a real estate team.” It feels so fancy and HGTV. Everyone is doing it! But why? Starting a real estate team is one of the most difficult things you could ever do in your entire life! (Unless you decide to climb K2 or join the military or carry a human being in your stomach or like, step into the octagon with Connor McGregor or something.) There is a reason why the failure rate is so high. Hang in there, you’re going to think about quitting 10 times before you take off and another 37 or 38 once you “start making money” but it is so extraordinarily, overwhelmingly, awesome to be able to say, “I helped 100 percent of the agents that have been with me for over a year and a half make over $100,000 in the last 12 months.”

The reward doesn’t come from being able to say “I am a team lead” and getting a bunch of people to stand behind you for your branding session. The reward comes from having agents crush two-year goals in six months, having them thank you when they buy a home, put in a pool and pay for it in cash, get out of debt, buy a car, stand on their own two feet, make more money than their supportive husbands, become whole people, financially independent, and proud.

I want to help you fast track the success of your teams, so here are my ten rules to live by if you want to make your buyer’s agents money and start getting the phone calls and text messages that have become a staple in my life (so much so that I have printed them out and I keep them in my personal office).


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