Why Asking Questions Is Your Superpower in Real Estate Presentations
A secret weapon during presentations is asking questions that make people feel like you truly care. When we make guesses instead of asking, we miss the chance to really connect. The most thoughtful thing you can do is pause and ask, “What matters most to you in a home?” or “How are you feeling about the process?” These simple questions open the door to trust and better understanding. When people feel heard, they feel safe. And when clients feel safe, they open up and share what they truly need. That’s when you can really help, not just to find a house, but to guide them through one of the biggest moments of their life. Asking instead of assuming shows you care about more than a sale. It shows you care about them as a person.
THE LCA BLOG
Weekly articles that cover every aspect of the real estate industry, growing your business, personal development & so much more.
In an industry where relationships drive results, one forward-thinking real estate agency turned to personalized mail to strengthen their local presence and win more listings. The results speak for themselves: $512,000 in commissions generated from a $14,000 investment, delivering a remarkable 3600% ROI. The Challenge Like many agencies, this team of three agents recognised that […]
Just because a listing didn’t sell the first time doesn’t mean the seller has given up. On the contrary, many sellers with failed listings are desperate to get their homes back on the market to sell. They just need some extra help. As a real estate agent, failed listings are a prime opportunity to turn […]
Your sphere of influence isn’t just a list of contacts—it’s the foundation of a thriving real estate business. While many agents try to bring in new clients and spend heavily on advertising, top agents know their strongest source of business comes from the people they already know and have served. In fact, according to the National […]