Why Being a Real Estate Agent Takes More Than Just Sales Skills
No one really talks about it, but being a real estate agent means putting in hours of work that no one else sees, and often, it goes unnoticed. The hours you spend writing up an offer, gathering all the information, only to have the client say they’re no longer interested. The time you take planning a full day of showings, mapping out the route, calling other agents, confirming every appointment, just for the buyer to cancel last minute. The effort it takes to follow up, build trust, and stay connected with clients who may never respond. And then there’s the work you put into building relationships with other agents, lenders, inspectors, not just because you have to, but because you know collaboration matters. You carry a lot. Emotionally, mentally, and physically. And even though some days feel thankless, you still show up. You still care. And that makes you different. That makes you strong. You all know this business isn’t just about houses, it’s about heart. And yours shows up every single day.
THE LCA BLOG
Weekly articles that cover every aspect of the real estate industry, growing your business, personal development & so much more.
Real estate agents operate in a highly competitive and fast-paced industry. Managing client relationships, property listings, paperwork, and constant client inquiries can become overwhelming—especially without efficient systems in place. That’s why more and more real estate professionals are turning to virtual assistants (VAs) to help streamline their business operations and day-to-day workflows. With the right […]
A real estate agent sits alone at her kitchen table at 11:47 PM, scrolling through a CRM system showing just 0.2% conversion on hundreds of online leads. Across town, another agent ends his workday at 5:30 PM, reviewing his pipeline – 3 listing appointments tomorrow, 5 pending transactions, and 2 closings next week. He hasn’t […]
If you’re not reaching out to absentee owners, you could be leaving listings on the table. The share of homes owned by absentee owners is on the rise in major U.S. metros. Read on to learn why this lead type may be motivated to sell and other benefits of working with them. What Is an […]