Jun 21, 2023 by - Real Geeks

Lead Mining Inside of Real Geeks: Unlock Your Full Potential

If you’re not unearthing the goldmine of potential transactions inside your Real Geeks system, then you’re missing out on a huge opportunity. It’s easy to assume that all the good deals have already been taken and that there’s nothing left to find in your database.

However, trust us when we say that if you take the time to dig deep into what Real Geeks offers, you will discover plenty of gems waiting for you. So don’t throw in the towel just yet—get ready to mine those leads and make more money with Real Geeks.

For the full digital download on this topic fill out this form or check out our blog for daily and weekly updates. 

What Is Lead Mining In Real Estate?

Let’s start by discussing what lead mining entails. While it’s not a commonly used term in the industry, most realtors refer to it as the process of exploring databases and finding leads or potential customers. Lead mining, also known as gold panning, involves searching databases and lists to find “gold nuggets” or individuals interested in buying or selling real estate.

Just like gold nuggets, these leads can be challenging to come by if you don’t know where to look. That’s why lead mining is crucial—it utilizes software to find specific leads based on criteria such as location, demographics, or interests.

Lead Mining Inside of Real Geeks

With Real Geeks, you don’t have to make 5,000 calls just to find good leads. Here’s a straightforward process to uncover gold nuggets within your neglected database.

Using the Advanced Search Tool

Every Real Geeks system provides an advanced search tool that allows you to set up advanced search filters to find leads that meet your specific criteria. For instance, are you looking for someone who owns a condo, a homeowner, or an active buyer or seller? By setting up advanced search filters, you can narrow your search and identify individuals who are taking action among the thousands of leads in your database.

Here are some advanced filters you can use today:

  1. Active Buyers
    • Type: Buyers
    • Last active date: Within the last three days
    • Last communication date: Older than three days
  2. Seller Valuation
    • Type: Seller
    • Last active date: Within the last three days
    • Last communication date: Older than three days
  3. Favored a Property
    • Type: Favored a property in the last three days
    • Last active date: Within the last three days
    • Last communication date: Older than three days

Creating a Checklist

If you’ve set up various advanced filters, we recommend going through a checklist to ensure you don’t miss any leads. Start by writing down what you’re looking for in a lead, then begin your search and use the filters to narrow down the results.

Once you’ve identified potential leads, reach out to them before moving on to other prospects in your database. Remember, personal connection is key.

Remember: Don’t Email Your Mined Leads. Call Them.

There is a growing sentiment of unsubscribing from emails sent by real estate agents. People don’t appreciate being bombarded with numerous emails from professionals, so if you’re engaging in that practice, it’s time to stop. Instead, use the leads you’ve mined to connect with them through live conversations and engage them in meaningful discussions.

This presents an opportunity to build relationships and let your personality shine. But remember, don’t just call them and leave a voicemail—talk to them!

Interested in more real estate technology updates? Check out our latest podcast episode: Decoding the Future: AI and Real Estate w/ Kevin McCarthy

Join Our Real Geeks Mastermind Community

That’s it for now, but there’s still a lot more you can do with your Real Geeks system. We understand that it takes some effort, but don’t worry—we’re here to help guide you through the process.

Consider joining our Real Geeks Mastermind Community, where you’ll gain access to insider knowledge on how to mine leads from your Real Geeks database and turn them into transactions. Let’s start unlocking your potential together!

Get A RealGeeks Demo


Weekly articles that cover every aspect of the real estate industry, growing your business, personal development & so much more.

Discover more stories