The average American sees anywhere from 4,000-10,000 advertisements per day (1). While our senses are bombarded with over 11 million bits of data every second, we can only expect an average person’s working memory to retain 40 bits (2). To be blunt, this means that most marketing strategies are dead in the water based on […]...
Read More
Real estate agents might be the first people to be able to detect something fishy — and we’re not just talking about the strange smell coming from an old home someone is trying to flip. Even though agents mi...
Read More
We’ve known for quite a while that technology is rapidly influencing real estate in both good ways and bad. Whether it’s helping real estate agents find better ways to market their listings, or it’s putting...
Read More
Some of the greatest things in life have been the result of a happy accident. The microwave, Play Doh, the Slinky… and many other cool, common inventions all came into existence as a fluke. People seek t...
Read More
Videos are the future – a notion that is backed up by a natural disposition towards flashy visuals (the many sequels to Fast and Furious and Transformers can attest to this). If Michael Bay isn’t your thing, the...
Read More
Technology, in many ways, has made life a lot easier for realtors. With resourceful apps, websites and gadgets, it takes realtors a lot less time to gain a lot more leads and close on deals with their clients. However, many are concerned that the technology that has helped realtors do wonders may be the same technology […]...
Read More
Sometimes, as a real estate agent, it seems like technology has made our lives harder. Because of technology, particularly cell phones, it can seem like the work never ends. Even when you go home at the end of the day, clients will still be calling you and colleagues may still be emailing you. But this […]...
Read More
