The average American sees anywhere from 4,000-10,000 advertisements per day (1). While our senses are bombarded with over 11 million bits of data every second, we can only expect an average person’s working memory to retain 40 bits (2). To be blunt, this means that most marketing strategies are dead in the water based on […]...
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Since your job depends largely on how many deals you can close, most agents aren’t so quick to refer their clients elsewhere. When you’re able to consistently and successfully pull in leads, you’re going to do...
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Real estate teams today suffer from a number of challenges including inefficient use of time, poor communications, weak or little culture, and lack of accountability and tracking. The good news is that these...
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I began my real estate career September of 2006 – I joined a small team of 2 other agents and it was literally the “land of milk and honey” in our market area of Northern NJ. Roberta. My then Team Lead (now my...
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Real estate agents might be the first people to be able to detect something fishy — and we’re not just talking about the strange smell coming from an old home someone is trying to flip. Even though agents mi...
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Oftentimes the Listing Agents that I coach in my free Mentorship Masters Program come to me because they want to master the art of overcoming objections. After listing more than 1000 houses during my first ten years in real estate, I have seen just about every objection you can imagine. I absolutely LOVE objections because […]...
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You’re doing it wrong Don’t get salty at me for telling it how it is, but 90% of agents are focusing on the wrong things 90% of the time. Yup, I said it because it needs to be said. I talk with agents and brokers from across the country every single day. I interview 20, […]...
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