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Lead Generation

— by Hana LaRock

So, How Should a Real Estate Agent Introduce Themselves?

As a real estate professional, you may go by different names. And, this can become a bit nuanced when it comes to introducing yourself to potential clients. Are you a Realtor? Are you a broker? Are you an agent? Or, are you all three?  And, whatever it is you are, which is the best one […]...

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— by Hana LaRock

5 Easy Tips to Start Door-Knocking Today

In the real estate community, there are a lot of debates about door-knocking. Many argue that in this day in age, knocking on someone’s door in the hopes of attracting another client, simply isn’t worth it. Toda...

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— by Pat Hiban

Cold Calling Is Dead – Try Texting Instead

Have you been getting a lot of those annoying robocalls lately? I know I have. Most of the time these days, I don’t even answer my phone unless I immediately recognize who’s calling me. According to lead-conversion expert Robby Trefethren, more and more Americans are doing the same. During a recent podcast interview, Robby went […]...

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— by Michael Hellickson

Master the Art of Referrals

Agents invest a lot of time and money in generating referral business, however, many times they drop ball in following up. There are 10 essential things you MUST do when you receive a referral to ensure you get more referrals, which can contribute to the growth and success of your real estate business. 1. Acknowledge […]...

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